Swiss AEO Index
Who AI recommends
in Switzerland
We list Swiss companies from the commercial registry, then query ChatGPT, Perplexity and Google AI each month to measure which ones get cited when a customer looks for a recommendation.
AI measurement, expanding: 41 companies and brands analyzed across 553 real AI queries.
Leaderboard
Who AI cites most
Top entities ranked by AI visibility score across all tracked questions. The trend compares with the previous measurement.
| Rank | Name | Type | AI visibility | Trend |
|---|---|---|---|---|
| 1 | Omega | Watchmaker | 36% | ↑ 3 |
| 2 | Cheval Blanc | Restaurant | 30% | ↑ 19 |
| 3 | Audemars Piguet | Watchmaker | 27% | ↑ 27 |
| 4 | Swica | Insurer | 26% | ↓ 7 |
| 5 | Patek Philippe | Watchmaker | 26% | — |
| 6 | Groupe Mutuel | Insurer | 23% | ↑ 6 |
| 7 | Jungfraujoch | Attraction | 23% | — |
| 8 | CSS | Insurer | 20% | ↑ 20 |
| 9 | Assura | Insurer | 20% | ↑ 13 |
| 10 | Davos Klosters | Ski resort | 20% | — |
Movement
This month's movements
The strongest AI visibility gains and drops since the previous measurement.
Biggest gains
- Audemars Piguet↑ 2727%
- CSS↑ 2020%
- Cheval Blanc↑ 1930%
- Assura↑ 1320%
- Saas-Fee↑ 1313%
Biggest drops
- Schloss Schauenstein↓ 4010%
- Tissot↓ 2013%
- Leukerbad Therme↓ 2013%
- TAG Heuer↓ 87%
- Swica↓ 726%
Categories
Explore by sector
The first four sectors. Healthcare, professional services and real estate are coming.
Swiss Tourism & Destinations
→Ski resorts, attractions, experiences, spas, lakes and mountains.
314 questions tracked · 314 rankings
Most cited
- 1.Jungfraujoch23%
- 2.Davos Klosters20%
- 3.Andermatt20%
Health Insurance in Switzerland
→Comparison of health funds by canton, by insurer, practical guides.
94 questions tracked · 94 rankings
Most cited
- 1.Swica26%
- 2.Groupe Mutuel23%
- 3.CSS20%
Swiss Watchmaking & Watches
→Brands, models, budgets, comparisons between manufacturers.
95 questions tracked · 95 rankings
Most cited
- 1.Omega36%
- 2.Audemars Piguet27%
- 3.Patek Philippe26%
Swiss Gastronomy
→Starred restaurants, fondue, raclette, regional specialties.
50 questions tracked · 50 rankings
Most cited
Directory
All tracked companies and destinations
41 Swiss companies, brands and destinations tracked in the index, grouped by type.
Ski resort (10)
Insurer (5)
Attraction (4)
Destination (4)
Mountain (3)
Lake (2)
Train (1)
Rankings
The AI rankings
553 AI rankings published in the index. Here is a sample.
Swiss Tourism & Destinations
- Activités par temps de pluie en Suisse — Classement IA 2026
- Alimentarium Vevey — Visibilité IA et classement
- Aquaparc Le Bouveret — Visibilité IA et classement
Health Insurance in Switzerland
- Primes maladie 2026 — Augmentation selon les IA
- Aquilana — Visibilité IA et classement
- Assura — Visibilité IA et classement
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Transparency
Who publishes this index
The Swiss AEO Index is published by Robot Speed, which also builds AI visibility tools for businesses.
Positions are calculated automatically from AI answers. Nobody edits them by hand.
Being listed in the index is free and cannot be bought. No payment influences the rankings.
Methodology
How we measure
Data refreshed every month. Last check: 23 June 2026.
Read the full methodology →Real queries
We ask the same questions your customers ask to the 3 main AI platforms.
Queries from Switzerland
Each question is asked from Switzerland, in French, the way a real customer would.
Mention detection
We check whether your brand, domain or name appears in the response.
Visibility score
The share of the 3 AIs that cite you in the latest measurement.